Dubai's new Entrepreneur’s AI Playbook offers startups practical tools to harness AI for branding, product development, marketing, operations, and customer support. Part of the "Create Apps in Dubai" initiative, it helps founders build smarter, scalable businesses while supporting the city’s broader digital innovation goals.
The Dubai Chamber of Digital Economy has unveiled The Entrepreneur’s AI Playbook, a hands-on guide aimed at helping founders harness artificial intelligence to build and scale their businesses. Developed under the “Create Apps in Dubai” initiative launched by His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, the playbook supports the city’s broader mission: to triple its app developer community, train 1,000 UAE nationals, and launch 100 homegrown applications.
Packed with AI tools, prompts, and real-world use cases, the playbook breaks down how entrepreneurs can use artificial intelligence to save time, reduce costs, and build stronger connections with customers. Here are seven ways it supports smarter business building:
1. Fast-Track Branding and Naming
Founders often get stuck at the starting line—naming their business and building a brand identity. The playbook provides AI-powered tools and prompts to generate unique names and visual identities aligned with target audience preferences and brand tone.
2. Sharpen Value Propositions
Crafting a strong value proposition is crucial for market fit. The guide demonstrates how AI can analyze audience segments and craft messages that resonate, giving startups an edge in competitive markets.
3. Smarter Business Model Design
Whether launching a SaaS platform or an e-commerce venture, founders can use AI to map revenue streams, cost structures, and pricing strategies. The playbook offers templates and suggestions for aligning business models with long-term growth.
4. Accelerate Product Development
Speed is essential in the startup world. From wireframing to user experience design, AI tools help reduce development time. Founders can create intuitive app interfaces and refine features based on user feedback, all with AI assistance.
5. Optimize Marketing Campaigns
Marketing budgets are often tight, especially for early-stage startups. The playbook highlights how to use AI for campaign planning, social media messaging, and content generation. Startups can launch more targeted, impactful campaigns without needing large teams.
6. Simplify Operations with Automation
Pain points like billing, order processing, and fulfillment can be streamlined using AI automation. The guide walks founders through integrating invoicing systems and improving logistics to deliver smoother customer experiences.
7. Deliver Top-Notch Customer Support
Customer service can make or break a business. The playbook explains how to implement AI chatbots, automate support queries, and analyze customer interactions—freeing up time while boosting satisfaction.
Overall, The Entrepreneur’s AI Playbook serves as a practical resource for founders looking to integrate AI across their business—from idea to launch and beyond. With its clear focus on real tools and proven strategies, the guide positions Dubai as a global hub for AI-powered entrepreneurship.
As the guide notes: “This is your key to refining your business model, attracting customers, and delivering outstanding support—efficiently and affordably.”
